{"id":1781,"date":"2013-09-04T10:55:11","date_gmt":"2013-09-04T05:25:11","guid":{"rendered":"http:\/\/indonesia-furniture.com\/news\/2013\/09\/04\/la-z-boy-hires-consumer-research-exec\/"},"modified":"2013-09-04T10:55:11","modified_gmt":"2013-09-04T05:25:11","slug":"la-z-boy-hires-consumer-research-exec","status":"publish","type":"post","link":"https:\/\/indonesia-furniture.com\/articles\/la-z-boy-hires-consumer-research-exec\/","title":{"rendered":"La-Z-Boy hires consumer research exec"},"content":{"rendered":"<p>&#8212; Furniture Today,<br \/>\nMONROE, Mich. \u00e2\u20ac\u201d La-Z-Boy has named Tom Zwolan to the newly created post of director of consumer research.<br \/>\n      <!--adsense--><br \/>\n\t\t <!--more--><br \/>\nHe will lead the company\u00e2\u20ac\u2122s consumer research efforts and help develop the program as a core competency within the sales and marketing team. He reports to Jennifer Sievertsen, vice president of brand marketing.<\/p>\n<p> \u00e2\u20ac\u0153Tom brings an extensive background in consumer research to our marketing team that will allow us to further grow the brand by listening to and meeting the demands of consumers,\u00e2\u20ac\u009d Sievertsen said. \u00e2\u20ac\u0153His expertise in this area will be invaluable to the company\u00e2\u20ac\u2122s world class marketing organization.\u00e2\u20ac\u009d<\/p>\n<p>Zwolan most recently was senior vice president of Synovate Motoresearch, a marketing research firm. He earlier held a variety of research, sales and marketing posts at several automotive and business solutions firms, including a 15-year stint at Ford Motor Co<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8212; Furniture Today, MONROE, Mich. \u00e2\u20ac\u201d La-Z-Boy has named Tom Zwolan to the newly created post of director of consumer research.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[],"class_list":["post-1781","post","type-post","status-publish","format-standard","hentry","category-furniture-world-news"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/indonesia-furniture.com\/articles\/wp-json\/wp\/v2\/posts\/1781","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/indonesia-furniture.com\/articles\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/indonesia-furniture.com\/articles\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/indonesia-furniture.com\/articles\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/indonesia-furniture.com\/articles\/wp-json\/wp\/v2\/comments?post=1781"}],"version-history":[{"count":0,"href":"https:\/\/indonesia-furniture.com\/articles\/wp-json\/wp\/v2\/posts\/1781\/revisions"}],"wp:attachment":[{"href":"https:\/\/indonesia-furniture.com\/articles\/wp-json\/wp\/v2\/media?parent=1781"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/indonesia-furniture.com\/articles\/wp-json\/wp\/v2\/categories?post=1781"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/indonesia-furniture.com\/articles\/wp-json\/wp\/v2\/tags?post=1781"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}