By: Furniture World Magazine\u00c2\u00a0
\nThe “Living Outdoors” magazine\u00e2\u20ac\u2122s new design brings to life articles of substance that complement the company\u00e2\u20ac\u2122s overall marketing strategy. It epitomizes the company\u00e2\u20ac\u2122s desire to provide consumers with innovative ideas for living a vibrant lifestyle outdoors.
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\nThe publication is an ideal marketing tool for dealers to use to interact and communicate with customers. Living Outdoors is available to all WeatherMaster by Laneventure dealers by contacting their Laneventure territory manager.
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\n\u00e2\u20ac\u0153This magazine reflects Laneventure\u00e2\u20ac\u2122s continued commitment to offer our retailers unique ways to reach the discriminating high-end consumer,\u00e2\u20ac\u009d explained Gary McCray, vice-president of marketing for Laneventure, adding \u00e2\u20ac\u0153it\u00e2\u20ac\u2122s essential that shoppers see just how they can reflect their styles and enjoy their passions outdoors as well as inside of their home.<\/p>\n
“Living Outdoors” is designed to help the retailers\u00e2\u20ac\u2122 message cut through the avalanche of advertising. It provides entertainment and information on one of today\u00e2\u20ac\u2122s hottest home furnishing and lifestyle trends \u00e2\u20ac\u201c outdoor spaces. The magazine\u00e2\u20ac\u2122s message is more appealing than conventional advertising, and puts it all in a form that can be targeted to customers retailers want to reach.<\/p>\n
The redesigned 2013 edition of Living Outdoors features:<\/p>\n
\u00c2\u00b7Expressing Your Own Style: features fabric selection and decorating techniques that will create an outdoor style to fit any personality<\/p>\n
\u00c2\u00b7Outdoor Entertaining Ideas: takes readers through a day of entertaining outdoors and includes recipes to please the discriminating palate<\/p>\n
\u00c2\u00b7Outdoors Rooms for Easy Living: includes a pictorial of the many faces and features an outdoor space can add to a home<\/p>\n
\u00c2\u00b7Elements of Style: displays a variety products that will accent an outdoor space and give it a comfortable feel<\/p>\n
\u00c2\u00b7Outdoor Artwork: illustrates how artwork can make the most of the outdoor room and add a personal touch<\/p>\n
\u00c2\u00b7In the Garden with P. Allen Smith: the acclaimed expert featured on PBS, The Today Show, The Weather Channel and in Coastal Living magazine begins his relationship with Laneventure extolling the importance of color in the garden<\/p>\n
\u00e2\u20ac\u0153We are pleased to offer our customers a guide for outdoor decorating and entertaining,\u00e2\u20ac\u009d said McCray. \u00e2\u20ac\u0153It is our way of going above and beyond consumer\u00e2\u20ac\u2122s expectations.\u00e2\u20ac\u009d<\/p>\n
Lane\u00c2\u00aeventure, one of the leading premium indoor-outdoor furnishings manufacturers in the U.S., has positioned itself as the leading marketer of outdoor living environments. For more than 30 years, Laneventure has offered the best in casual furniture for inside, outside and all around the home. Laneventure creates lines for designers and national names including Raymond Waites, Cabana Joe, Ernest Hemingway, Bob Timberlake, Frances Mayes, Rachel Ray, Celerie Kemble, Eddie Bauer, Jill Rosenwald and Mimi McMakin & Brooke Huttig. Laneventure is a division of Furniture Brands International. To learn more, visit www.laneventure.com.<\/p>\n","protected":false},"excerpt":{"rendered":"
By: Furniture World Magazine\u00c2\u00a0 The “Living Outdoors” magazine\u00e2\u20ac\u2122s new design brings to life articles of substance that complement the company\u00e2\u20ac\u2122s overall marketing strategy. It epitomizes the company\u00e2\u20ac\u2122s desire to provide consumers with innovative ideas for living a vibrant lifestyle outdoors. The publication is an ideal marketing tool for dealers to use to interact and communicate […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[],"class_list":["post-242","post","type-post","status-publish","format-standard","hentry","category-furniture-world-news"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/indonesia-furniture.com\/articles\/wp-json\/wp\/v2\/posts\/242","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/indonesia-furniture.com\/articles\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/indonesia-furniture.com\/articles\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/indonesia-furniture.com\/articles\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/indonesia-furniture.com\/articles\/wp-json\/wp\/v2\/comments?post=242"}],"version-history":[{"count":0,"href":"https:\/\/indonesia-furniture.com\/articles\/wp-json\/wp\/v2\/posts\/242\/revisions"}],"wp:attachment":[{"href":"https:\/\/indonesia-furniture.com\/articles\/wp-json\/wp\/v2\/media?parent=242"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/indonesia-furniture.com\/articles\/wp-json\/wp\/v2\/categories?post=242"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/indonesia-furniture.com\/articles\/wp-json\/wp\/v2\/tags?post=242"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}