{"id":3910,"date":"2014-05-02T08:27:34","date_gmt":"2014-05-02T02:57:34","guid":{"rendered":"http:\/\/indonesia-furniture.com\/news\/2014\/05\/02\/protect-a-bed-to-create-simmons-beautyrest-brand-mattress-protector\/"},"modified":"2014-05-02T08:27:34","modified_gmt":"2014-05-02T02:57:34","slug":"protect-a-bed-to-create-simmons-beautyrest-brand-mattress-protector","status":"publish","type":"post","link":"https:\/\/indonesia-furniture.com\/articles\/protect-a-bed-to-create-simmons-beautyrest-brand-mattress-protector\/","title":{"rendered":"Protect-A-Bed to create Simmons Beautyrest brand mattress protector"},"content":{"rendered":"<p>Bedding major Simmons has finalized a licensing agreement with sleep hygiene resource Protect-A-Bed North America to create a Beautyrest branded mattress protector.<br \/>\n                        <!--adsense--><br \/>\n\t\t <!--more--><br \/>\nThe product will be available in sizes ranging from crib to California king with a suggested retail price of $29.99 and up. It will be sold at mattress retailers and home goods retailers.<\/p>\n<p>The Beautyrest mattress protector, using a 100% natural cotton fiber and Protect-A-Bed\u00e2\u20ac\u2122s Miracle Membrane, will be a breathable waterproof fabric. According to Simmons, it will act as a barrier and help maintain a clean and healthy sleep environment by adding a layer of protection from stains, dust mites and other debris that can contribute to allergies and asthma.<\/p>\n<p>\u00e2\u20ac\u0153Simmons is an ideal partner for Protect-A-Bed because the company understands the importance of clean, hygienic bedding and consumers already associate the Beautyrest name with excellence,\u00e2\u20ac\u009d said Lawrence Hirson, managing partner of Protect-A-Bed.<\/p>\n<p>Tim Oakhill, Simmons executive vice president of marketing, said the product will complement Simmons\u00e2\u20ac\u2122 already-strong assortment of bedding accessories and will reinforce the company\u00e2\u20ac\u2122s commitment to introducing innovative solutions that meet consumer needs.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bedding major Simmons has finalized a licensing agreement with sleep hygiene resource Protect-A-Bed North America to create a Beautyrest branded mattress protector.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[],"class_list":["post-3910","post","type-post","status-publish","format-standard","hentry","category-furniture-world-news"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/indonesia-furniture.com\/articles\/wp-json\/wp\/v2\/posts\/3910","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/indonesia-furniture.com\/articles\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/indonesia-furniture.com\/articles\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/indonesia-furniture.com\/articles\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/indonesia-furniture.com\/articles\/wp-json\/wp\/v2\/comments?post=3910"}],"version-history":[{"count":0,"href":"https:\/\/indonesia-furniture.com\/articles\/wp-json\/wp\/v2\/posts\/3910\/revisions"}],"wp:attachment":[{"href":"https:\/\/indonesia-furniture.com\/articles\/wp-json\/wp\/v2\/media?parent=3910"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/indonesia-furniture.com\/articles\/wp-json\/wp\/v2\/categories?post=3910"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/indonesia-furniture.com\/articles\/wp-json\/wp\/v2\/tags?post=3910"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}