{"id":742,"date":"2013-05-26T08:06:16","date_gmt":"2013-05-26T02:36:16","guid":{"rendered":"http:\/\/indonesia-furniture.com\/news\/2013\/05\/26\/powers-bed-protection-offers-big-benefits\/"},"modified":"2013-05-26T08:06:16","modified_gmt":"2013-05-26T02:36:16","slug":"powers-bed-protection-offers-big-benefits","status":"publish","type":"post","link":"https:\/\/indonesia-furniture.com\/articles\/powers-bed-protection-offers-big-benefits\/","title":{"rendered":"Powers: Bed protection offers big benefits"},"content":{"rendered":"<p>David Perry<br \/>\nSupplies specialty point-of-purchase items<\/p>\n<p>SUTTON, Neb.\u00c2\u00a0&#8212; Dave Powers, the newest ambassador for the mattress protection industry, is an industry veteran who knows all about mattresses.<br \/>\n<!--adsense--><br \/>\n\u00e2\u20ac\u0153I\u00e2\u20ac\u2122ve made mattresses,\u00e2\u20ac\u009d said Powers, recently named president of GBS Enterprises, formerly Genie B\u00e2\u20ac\u2122s Specialties. \u00e2\u20ac\u0153And I\u00e2\u20ac\u2122ve sold mattresses. Now I am protecting mattresses. That\u00e2\u20ac\u2122s full circle.\u00e2\u20ac\u009d<br \/>\n <!--more--><\/p>\n<p>GBS Enterprises, based here, is a manufacturer and supplier of promotional and premium top-of-the-bed accessories, and a mattress protection provider with its Protect-All brand. It also supplies specialty point-of-purchase items to the mattress retail and manufacturing trade.<\/p>\n<p>Powers has held senior management positions with Simmons, King Koil and Mattress Giant. Most recently, he headed POWERSource, an advisory company to the sleep industry. Powers has more than 25 years experience in the bedding industry, in the wholesale, licensing and retail sectors.<\/p>\n<p>And that background gives him credibility when he is talking about mattress protection, \u00e2\u20ac\u0153the fastest-growing after-market product in the industry,\u00e2\u20ac\u009d Powers said.<\/p>\n<p>\u00e2\u20ac\u0153I know how mattresses are made and I know the importance of maintaining them,\u00e2\u20ac\u009d Powers said. \u00e2\u20ac\u0153When I talk to retailers, I can talk their language. I understand how critical margins are to their business. And I understand the importance of retaining their people. If their business isn\u00e2\u20ac\u2122t good, my business isn\u00e2\u20ac\u2122t good. I want them to be successful.\u00e2\u20ac\u009d<\/p>\n<p>His company\u00e2\u20ac\u2122s Protect-All product, a waterproof, anti-microbial dust mite barrier that is breathable and covered with cotton toweling, fits all mattress thicknesses and protects the bedding from stains, thus protecting the mattress warranty.<\/p>\n<p>The product promotes healthy, hygienic sleep, a key benefit for consumers, Powers said.<\/p>\n<p>It also provides some healthy benefits for retailers, he added, helping them boost their sales tickets and build overall store volume. That added revenue is particularly important in today\u00e2\u20ac\u2122s highly competitive bedding marketplace, where all retailers are looking for an edge.<\/p>\n<p>\u00e2\u20ac\u0153Where we have been able to execute our full-service Protect-All program initiative,\u00e2\u20ac\u009d Powers said, \u00e2\u20ac\u0153the retailer has experienced incremental total mattress sales increases of 3% and more at margins well above the mattress industry average.\u00e2\u20ac\u009d<\/p>\n<p>Protect-All mattress protection products retail from $59 in twin to $89-$99 in king.<\/p>\n<p>Powers is committed to his newest bedding venture. In his new post as president of GBS, he is responsible for all sales and marketing initiatives as well as business\/account development, strategic planning and product development. He also is a board member. He reports to CEO Michael Svoboda.<\/p>\n<p>\u00e2\u20ac\u0153Dave has been instrumental, over the past two years, in the development of our new Protect-All mattress protection business model,\u00e2\u20ac\u009d Svoboda said.<\/p>\n<p>\u00e2\u20ac\u0153I am very excited to be involved, in a meaningful way, in this important category,\u00e2\u20ac\u009d Powers said. \u00e2\u20ac\u0153We are working hard to enhance the awareness and importance of healthier sleep and mattress warranty protection to the consumer and retailer.\u00e2\u20ac\u009d<\/p>\n<p>GBS is a supplier to Top 100 furniture stores and mattress specialty chains with branded and private-label lines.<\/p>\n<p>In addition to its Protect-All brand, it produces specialty bed linens, promotional bed packs and pillow shams.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>David Perry Supplies specialty point-of-purchase items SUTTON, Neb.\u00c2\u00a0&#8212; Dave Powers, the newest ambassador for the mattress protection industry, is an industry veteran who knows all about mattresses. \u00e2\u20ac\u0153I\u00e2\u20ac\u2122ve made mattresses,\u00e2\u20ac\u009d said Powers, recently named president of GBS Enterprises, formerly Genie B\u00e2\u20ac\u2122s Specialties. \u00e2\u20ac\u0153And I\u00e2\u20ac\u2122ve sold mattresses. Now I am protecting mattresses. That\u00e2\u20ac\u2122s full circle.\u00e2\u20ac\u009d<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[],"class_list":["post-742","post","type-post","status-publish","format-standard","hentry","category-furniture-world-news"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/indonesia-furniture.com\/articles\/wp-json\/wp\/v2\/posts\/742","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/indonesia-furniture.com\/articles\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/indonesia-furniture.com\/articles\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/indonesia-furniture.com\/articles\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/indonesia-furniture.com\/articles\/wp-json\/wp\/v2\/comments?post=742"}],"version-history":[{"count":0,"href":"https:\/\/indonesia-furniture.com\/articles\/wp-json\/wp\/v2\/posts\/742\/revisions"}],"wp:attachment":[{"href":"https:\/\/indonesia-furniture.com\/articles\/wp-json\/wp\/v2\/media?parent=742"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/indonesia-furniture.com\/articles\/wp-json\/wp\/v2\/categories?post=742"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/indonesia-furniture.com\/articles\/wp-json\/wp\/v2\/tags?post=742"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}