Through innovation and commitment to sustainability, Indonesian furniture is ready to strengthen its influence globally and expand its reach worldwide. Indonesian furniture products always strive to exceed international standards. Not only furniture but also the refinement of iconic designs that are relevant for today’s era.

With a focus on durability and quality, Indonesian furniture craftsmen create furniture that is not only aesthetically pleasing but also lasts longer. Furthermore, furniture sellers are leveraging sales technology to strengthen their position in the market. This enhances a more immersive and interactive shopping experience, giving customers a real-life picture of how the product will look in their homes.

Not only that, some furniture sellers also offer sales applications and call center services, which makes it easier for customers to get information and assistance whenever they need it. Sellers continue to innovate in providing more personal and responsive customer service. Other conveniences include flexible payment options.

Government initiatives that support the furniture industry include the Wood Processing Industry Machinery and Equipment Restructuring Program, which aims to improve the industry’s competitiveness and support the development of upstream industries.

Indonesia’s strategic location and rich diversity of raw materials that are not available in other countries or continents, are the main supporters for increasing productivity, thus encouraging Indonesia as a strategic export center. The Indonesian furniture industry has enormous growth potential.

–sh